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Devotion Vodka to expand presence in US

US-based Devotion Vodka is planning to distribute its products in the US, under a partnership with The Action Group USA.

The commencement of the distribution of Devotion Vodka is scheduled for the first quarter of 2014.

The corn based beverage is available in five variant fruit flavors – Wild Cherry, Coconut, Blood Orange, Black and Blue and The Perfect Cosmo, along with the original.

The Action Group USA partner Lenny Roberts was quoted by BevNet as saying that Devotion’s focus on core market product placement has proven to be an effective business model, and their growth has been very impressive.

“This approach not only created the demand for Devotion Vodka in those markets, but confirmed that the quality of the product is strong, based on the consistent re-orders,” added Roberts.

Devotion Vodka said that it has witnessed a consistent sales growth for four years, while year-over-year case sales have doubled during 2013.